SmartCurl Boost & Define ShampooA clean slate that sets the stage for stronger, more defined waves, curls, coils, and kinks. This high performance, sulfate free shampoo gently removes buildup without stripping, while delivering a surge of moisture and nutrients to deeply nourish hair from within. Powered by amino acids, the formula visibly strengthens strands, improves elasticity, and helps repair signs of damage. Clinically backed WaveMax boosts definition up to 45% and defends

high-performance shampoo

The Better Roots Growth Support Conditioner complements this process by preserving the strength and vitality of your hair fibers

**Ceramide NG repairs and prevents breakage up to 82%

Powered by clinically backed ingredients like Ceramides

Ceramide NG repairs up to 82%

A $107 value for only $88

drab tresses into hair that’s free of frizz and full of shine—infusing nourishing actives plus amino into strands to hydrate and detangle without weighing the hair down

Better Roots RootBoost Serum is a fast absorbing

This XL value-priced set combines three essential steps to cleanse

Boost density by 46% after 4 months

ceramide-rich hair and scalp oil supports healthy hair growth and repairs tresses for less breakage

which are the processes inside hair follicles that control hair growth and hair color